Marketing Executive (6-month fixed term contract)

Please note: This is a fixed-term position for approximately 6 months which might be extended to 8 months  

The job tasks include, but are not limited to: 

• Execute B2B marketing campaigns across online and offline channels, including seminars, exhibitions, webinars, email marketing, social media, website, and Google Ads. 
• Manage the company's digital communication channels, ensuring timely and engaging marketing content. 
• Coordinate marketing events, including venue arrangements, registrations, promotional materials, logistics, and post-event reporting. 
• Manage marketing activities in SAP CRM, including campaign creation, customer database maintenance, lead management, and reporting. 
• Receive marketing leads, assign them to the appropriate Sales representatives, and monitor follow-up status. 
• Coordinate translation and localization of marketing materials between English and Vietnamese. 
• Monitor and analyze marketing performance using CRM, Business Warehouse, Google Ads, and other reporting tools. 
• Maintain inventory of marketing materials, promotional items, and exhibition equipment. 
• Support the Sales and Application teams with marketing materials, webinars, customer events, and other promotional activities. 
• Ensure all marketing activities comply with Anton Paar global branding and internal procedures. 
• Perform other marketing and administrative duties assigned by the General Manager. 

• Bachelor's degree in Marketing, Business Administration, Communications, or a related field. 
• 1–2 years of experience in B2B marketing (industrial, scientific, technical, manufacturing, engineering, laboratory, or similar industries preferred). 
• Experience with digital marketing channels, event coordination, or CRM systems is an advantage. 
• Good written and spoken English. 
• Detail-oriented with the ability to manage multiple tasks simultaneously. 

Anton Paar systems to be used: 

• SAP CRM: Sales and Marketing 
• Business Warehouse 

In regards to organizational issues, the employee will comply with the regulations set forward in the Anton Paar Employee Handbook and/or further regulations set forth on the Internal Database, except if otherwise stated. All sensitive information, especially in regards to HR has to be kept confidential at all times.